2 Spots Available

Your marketing,
actually getting done.

Whether you're a founder doing it yourself or a marketer stretched across five channels — we plug in and start shipping. One senior marketer. AI-powered execution. Month-to-month.

Scroll
Sound familiar?

Marketing keeps falling through the cracks.

You know it matters. You've got a list of things to publish. But between product, hiring, and everything else — marketing keeps getting pushed to next week. And next week never comes.

01

You're the CEO and the content team

You write a blog post every few weeks. It takes 4 hours and gets 12 views. Meanwhile, product, sales, and hiring are all waiting on you too.

02

You've got the strategy but can't execute it all

You know what needs to happen — blog, SEO, LinkedIn, campaigns. But you're one person trying to do five jobs, and nothing gets the depth it deserves.

03

Hiring a marketer is $130K and 3 months away

A good marketing hire takes months to find, months to ramp, and costs more than your next two engineers combined. You need output now, not in Q3.

04

Agencies want $10K/month and a 6-month contract

Half the budget goes to account managers and status meetings. The other half produces generic content that sounds nothing like your product.

There's a better way.

What You Get

Everything a marketing hire would do. Without the hiring.

One senior marketer owns your strategy and execution. Custom AI tools multiply her output. You review results — not drafts of drafts.

How It Works

Producing content in weeks,
not months

01

Week 1: We Learn Your Business

Product deep dive, competitor audit, ICP review. We learn what you sell, who buys it, and what the market looks like. You talk, we listen.

02

Weeks 2-3: First Content Ships

Positioning locked. First blog posts, SEO pages, and LinkedIn content go live. You review and approve — we handle everything else.

03

Month 2+: The Machine Runs

Weekly content, social posting, competitor briefings, SEO improvements. You get a Monday summary. Marketing happens whether you're watching or not.

Month-to-month. Cancel anytime. No long-term contracts.

Why We're Different

You don't need more vendors. You need marketing to get done.

Most agencies hire three juniors to do what one good marketer can do with the right tools. We hired the marketer.

Agency

  • $10K+/month
  • 6-month lock-in
  • Half the budget on account managers
  • Generic content that misses your voice

Freelancer

  • Good ones are booked
  • You still manage everything
  • No strategy — just execution
  • Quality varies week to week

Forthbound

  • One senior marketer who owns it all
  • AI tools that multiply output 3-5x
  • Month-to-month, cancel anytime
  • Learns your product deeply before writing

The output of a team. The cost of one hire. The commitment of a month.

Who You Work With

Two people. No overhead.

May VillaesterStrategy & Execution

Product marketing lead with B2B fintech and SaaS experience. She's built positioning, run content programs, and managed campaigns for companies with thousands of customers. She's the person doing your marketing — not a junior, not a subcontractor.

Art MashaninAI Systems & Operations

Built AI-powered SaaS products from zero to acquisition talks. Designs the custom AI tools that give May 3-5x the execution capacity of a solo marketer. You won't interact with the AI — you'll just see the output.

See what your first month looks like.

We'll review your current marketing, show you what we'd do first, and walk through how it works. 30 minutes. No commitment.

30 min · No pitch deck · Just an honest conversation about your marketing